A Quick Overview of the Chips and Dips Market

There is strong, consistent demand for chips, sauces and dips in the US market. The potato chip market alone is expected to grow at an average rate of 4% for the next five years to reach $13 Billion sales.

Major Brands in the Industry

Some of the top US manufacturers of chips include Frito-Lay, a division of PepsiCo, Calbee, Utz Quality Foods, Kellogg, Herr Foods, and Cape Cod Chips, among others.

Common Ingredients in Chips and Dips

Most of the traditional chips contain ingredients that are fairly common, and often included in the name of the product. Tostitos and Fritos corn chips, for example, obviously are made from corn, while Lay’s Classic Potato Chips are made with potatoes.

What else is in those bags? Typically, these snacks are made with a vegetable oil such as canola, soybean, or sunflower oil, and salt.

Very simple, just a few ingredients. It’s the flavored chips that bring in a longer list of ingredients. Take Lay’s STAX Buffalo Wing Ranch Potato Chips, for example. The list of ingredients includes (among other items) Potato Starch, Rice Flour, Sugar, and other flavorings such as Cheddar Cheese and Onion Powder, as well as coloring such as Red 40, Yellow 6.

Calories in Chips and Dips

As with all packaged food products, the calories and nutrition facts are based on a stated serving size. The serving size of most chips is about 28 grams.

The number of chips will vary based on the individual weight of a single chip. For example, there are about 15 chips per serving of Lay’s Classic Potato chips. The serving size of Fritos Original Corn Chips is double that, at about 32 chips. Both brands base one serving size at 28 grams.

On average, a single serving of chips contains about 140 – 160 calories.

Summary Nutrition Facts for Select Chips and Dips

FRITOS

ProductCaloriesFatCarbsProteinSodium
Fritos Chili Cheese Flavored Corn Chips16010g16g2g270mg
Fritos Flamin’ Hot Corn Chips1609g16g2g190mg
Fritos Flavor Twists Honey BBQ1609g16g2g200mg
Fritos Lightly Salted Corn Chips16010g16g2g80mg
Fritos Original Corn Chips16010g16g2g170mg
Fritos SCOOPS Corn Chips16010g16g2g110mg
Fritos SCOOPS Spicy Jalapeno Corn Chips1609g16g2g200mg
Fritos Bean Dip351g5g2g190mg
Fritos Cheddar Cheese Dip403g3g<1g220mg

LAY’S

ProductCaloriesFatCarbsProteinSodiumFiberSugars
Lay’s Baked Original Potato Chips1203.5g22g2g160mg1g2g
Lay’s Cheddar & Sour Cream Potato Chips16010g15g2g170mg1g1g
Lay’s Classic Potato Chips16010g15g2g170mg1g<1g
Lay’s Flamin’ Hot Potato Chips16010g15g2g190mg1g1g
Lay’s Kettle Cooked Original Potato Chips1509g17g2g90mg1g<1g
Lay’s Layers Sour Cream & Onion Potato Bites15010g14g<1g200mg<1g<1g
Lay’s Layers Three Cheese15010g15g<1g200mg<1g<1g
Lay’s Poppables Honey BBQ Potato Bites1508g17g1g220mg1g1g
Lay’s Poppables Sea Salt & Vinegar1408g16g0g220mg<1g<1g
Lay’s Simply Barbecue Thick Cut Potato Chips1509g16g2g150mg1g1g
Lay’s Simply Sea Salt Thick Cut Potato Chips16010g15g2g160mg1g<1g
Lay’s Sour Cream & Onion Potato Chips16010g15g2g160mg<1g1g
Lay’s STAX Bacon Cheddar Potato Skins1408g17g2g180mg1g1g
Lay’s STAX Buffalo Wing Ranch Potato Chips1408g17g2g180mg1g<1g
Lay’s STAX Original Chips1508g17g2g140mg1g<1g
Lay’s Wavy Hickory BBQ Potato Chips8010g16g2g140mg1g1g
Lay’s Wavy Lightly Salted Potato Chips16010g15g2g70mg1g<1g
Lay’s Wavy Ranch Potato Chips16010g15g2g140mg1g1g
Lay’s Wavy Reduced Fat1407g18g2g160mg2g
Lay’s Creamy Jalapeno Dip606g1g1g170mg<1g<1g
Lay’s French Onion Dip605g2g<1g190mg<1g0g
Lay’s Smooth Ranch Dip805g2g<1g200mg<1g0g

TOSTITOS

ProductCaloriesFatCarbsProteinSodiumFiberSugars
Tostitos Bite Crispy Rounds Chips1507g18g2g115mg1g0g
Tostitos Black Bean Garlic Chips1507g18g2g95mg2g0g
Tostitos Cantina Yellow Corn Chips1507g18g2g110mg1g0g
Tostitos Hint of Lime Triangles1507g18g2g125mg1g<1g
Tostitos Lightly Salted Chips1407g19g2g55mg1g0g
Tostitos Original Restaurant Style1407g19g2g105mg1g0g
Tostitos Scoops Multigrain Chips1407g17g2g110mg2g<1g
Tostitos Simply Organic Blue Corn Chips1406g19g2g80mg1g0g
Tostitos Spicy Queso Rounds1508g17g2g180mg1g0g

Nutrition facts, prices, and ingredients are based on available information as of the date of publication. Restaurants and food manufacturers may change their recipes without notice. Check directly with the food provider for the most up-to-date information. NutritionandIngredients.com does not provide health or wellness advice or dietary recommendations. All reports and reviews published on this site are for informational purposes only. Unless otherwise stated, %DV is based on a 2,000 calorie diet. Always consult your physician for any healthcare or dietary advice.